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How to Turn Your Data Into Stories

Have you heard that including numbers in your media pitch will attract journalist attention? Apparently, so has everyone else. Here are tips to help brands uncover the stories within their business that connect to customers.

IT Without Borders: InformationWeek Conference Launches 2015 Program Exclusive to CIOs and IT Leaders

UBM Tech's InformationWeek announced the return of the InformationWeek Conference, the exclusive business technology leadership event hosted alongside Interop Las Vegas. For the first time, Interop and InformationWeek will co-present the IT Hero award to promote leadership and service within the tech community. Managers are encouraged to nominate individuals who demonstrate the ability to collaborate and adapt in a changing technology landscape.

InformationWeek Wins Best Technology Website At 2014 Folio: Eddie & Ozzie Awards

"With the redesign of InformationWeek.com about a year ago, we made a renewed commitment to engaging with our community of IT professionals," said InformationWeek VP and Editor In Chief Rob Preston. "We're trying a host of new things on the site, including the Steal Our Slides tool, something our community members asked for specifically. This Folio: recognition is validation of our new approach and overall commitment to editorial excellence."

InformationWeek Names 2014 Chief Of The Year: Bank Of America's Cathy Bessant

The financial sector is where the latest technology innovations -- from data analytics to mobile applications to information security to the private cloud -- are put to the test. And it's in financial services that InformationWeek found its Chief of the Year for 2014: Cathy Bessant, head of Bank of America's 100,000-person Global Technology & Operations organization.

Insurance & Technology Announces The 2014 Elite 8 Honorees

Insurance & Technology announced the 2014 Elite 8 honorees, eight insurance technology executives who are redefining the role of IT and IT leadership at their organizations. The eight men and women are profiled in a special digital issue of Insurance & Technology where they share how their multi-disciplinary backgrounds help them to identify best practices and strategies for replicable success.

In the Race for Audience Attention, a Well-Oiled Content Engine Drives Results

From a single tweet to infographics and videos, the content your organization produces is ultimately the fuel for the content marketing engine. To help marketers accelerate their content marketing strategies, PR Newswire and UBM Tech are combining their creative horsepower at Content Marketing World 2014 inCleveland, September 8-11.

30+ Killer Headline Hacks To Amp Up Emails, Tweets, Posts

Buffer's article about maximizing click-rates provides one of the most extensive lists of headline formulas (yes - formulas) I've seen. I won't list all of the awesome ideas the blog post shared (I encourage you to check them out as you have time), but below you'll find a few of my favorites.

UBM Tech's InformationWeek Wins 4 National ASBPE Awards

UBM Tech announced InformationWeek and Network Computing were both recognized for editorial excellence by the American Society of Business Press Editors (ASBPE). ASBPE's Azbee Awards of Excellence program recognizes outstanding work by business-to-business, trade, association and professional magazines and digital media.

EE Times Silicon 60: Hot Startups to Watch

The Silicon 60 Report is the electronic industry's preeminent research into the top, privately-held startups and companies active in the market. There is a lot of turnover on the list this year, with over one-third of the companies that appeared in the last ranking dropping out this year - see who made the cut!

UBM Tech's InformationWeek Bolsters its Editorial Advisory Board with Four New Members

UBM Tech's InformationWeek, the leading media brand serving the business technology community, announced that it has bolstered its Editorial Advisory Board with the addition of four new members. As InformationWeek continues to grow and evolve its portfolio, the Advisory Board provides editors with unrivaled insight into the issues and trends that are shaping business technology today.

UBM Tech's InformationWeek Bolsters its Editorial Advisory Board with Four New Members

UBM Tech's InformationWeek, the leading media brand serving the business technology community, announced that it has bolstered its Editorial Advisory Board with the addition of four new members. As InformationWeek continues to grow and evolve its portfolio, the Advisory Board provides editors with unrivaled insight into the issues and trends that are shaping business technology today.

UBM Tech Events Take Seven Spots as 2014 EXPO E.X.C.I.T.E. Awards Honorees

EXPO named five UBM Tech events as finalists for the E.X.C.I.T.E. Awards, which recognize the innovation and accomplishments of the tradeshow and event industries across 26 categories. UBM Tech events - Black Hat, EE Live!, Enterprise Connect, GDC and Interop - collectively received seven honors within four categories.

UBM Tech Unveils the New Dark Reading Information Security Community Site

UBM Tech announces the new community-driven Dark Reading, the cyber security industry's top destination for news and insight. The redesigned site gives cyber security professionals an editorially-supported environment to connect with peers through moderated discussions, blogs and social media, giving the community equal share of voice with reporters and experts.